Situation that you use the kicker:
-You run a 1-2 drop aggro deck
-You have 3 lands on the field and one in hand => too many lands. Drop two lands to dismantle your non-blue opponent


Further:
-You play Nihilith and/or Tombstalker and/or threshold

This isn't a bad card if you're trying to lock an opponent down. 3 cards is a ton to lose. Mix this with any kind of land hate and kill cards and your opponent will quickly be down to topdecking. IF you build your deck out of gravecrawlers, removal, this, delirium skeins , raven's crime, etc.. Smallpox like this card/deck as well.

You are play this in a highly aggressive deck that doesn't give your opponent an inch to breath. Hymn goes in the same deck too. The deck is about trying to force them to play on 2-3 lands with you, but ensuring that your aggro creatures hit home with kill spells and card advantage.